On Aug 31, Google SGE Launched for Users in India and Japan

Google calls it the Search Generative Experience(Google SGE), and is meant to provide answers to search queries in a conversational manner.

On Aug 31, Google had released an AI-based generative results into Google search which shows users AI-generated responses to asked queries. Google calls it the Search Generative Experience(SGE), and is meant to provide answers to search queries in a conversational manner.

The Search Generative Experience is an extension of the Google Bard which is a Generative AI-based chatbot. However, this feature is only available to users in India and Japan.

Details About the Search Generative Experience

The Search Generative Experience is a feature by Google Labs which gives AI generated answers to your search queries. It is currently available only in English language and can only be accessed from India and Japan.

Some of the features claimed by Google are:

  1. Easy to learn about something when experience an impulsive need. For example, when you want to cook “chicken biriyani” without having to browse several recipes.
  2. Quick pointers when you are looking for a solution to a specific question.
  3. Summarize the opinion of people about something.
  4. Get straight answers.
  5. Asking follow up questions, easier than doing another round of Google searches.

Benefits That I Have Seen in Google SGE

The greatest benefit is the ability to search the internet and get results about things happening in real-time. This had become a frustration in other LLM models like ChatGPT which does not have the ability to browse the internet.

Further, with Google SGE, I get results with the ability to ask follow up questions and also links that I can use to read further.

Also, SGE is well integrated with a search engine, in this case Google, which helps in seeing other search results when I am not satisfied with the AI generated results.

Ingeniare AI Marketing OPC Private Limited
Ingeniare AI Marketing OPC Private Limited

Ingeniare AI is a marketing agency with an approach to maximize the returns on your budget. We use cutting edge marketing and SEO approach that helps deliver the highest ROI on your business expenditure. We possess over 4 years of experience in Ads, SEO and Content Marketing.

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